Controlling Alcohol Risks Effectively (CARE®)
This award winning workshop has already trained more than 130,000 servers. Whether your alcohol servers work in a restaurant, bar, hotel, club, or casino, CARE
® prepares them to handle the challenges of balancing guest service with the legal responsibilities involved in serving alcohol.
Participants learn how to effectively monitor and control guests' alcohol consumption, tactfully intervene before problems arise, carry out ID-checking policies, and handle minors according to your property's policies. Successful completion of this program may also reduce liability risks and help lower insurance rates.
Successful completion of CARE® will lead to an Educational Institute issued Training Verification Card.
The revised CARE® program, available as an online learning program, as well as paperbased, is not available for individual purchase.
CARE® is not available through the shopping cart.
Available CARE® products include:
CARE® OnlineThe four-hour CARE® Online program provides flexible, self-paced training to prepare employees for handling the challenges of responsible alcohol service. The
revised (2008) online program includes updated content and enhanced interactivity with new audio/video features, learning activities, and review questions.
Servers will learn how to:
- Effectively monitor and control guests’ alcohol consumption
- Tactfully intervene before problems arise
- Carry out their establishment’s ID-checking policies and spot fake or altered identifications
- Handle minors according to their operation’s policies
- Describe the physical effects of alcohol
- Explain the laws regarding alcohol service and how they affect their work
The CARE
® Online program includes:
- Seven (7) content modules
- Introduction
- Alcohol Service and the Law
- Checking Identification
- Alcohol and Its Physical Impact
- Intervention
- State Laws
- Summary
- Glossary of terms
- CARE® Pocket Guide (provided in PDF format)
- State laws document (provided in PDF format)
- Module quizzes for learning application
- Proctored final exam
- Certificate of Completion for servers who pass the final exam
The CARE® Online program is not available for individual purchase, and is not available in the following states: Louisiana, Michigan, New Mexico, Tennessee, and Washington.CARE® Online
| # Units |
AH&LA Member |
Nonmember |
| 1 – 9 |
$39.95 |
$49.95 |
| 10 – 49 |
$37.95 |
$47.95 |
| 50 – 99 |
$35.95 |
$44.95 |
| 100 – 249 |
$32.95 |
$41.95 |
| 250 – 499 |
$30.95 |
$38.95 |
| 500 – more |
Call for pricing |
This one-day Seminar/Workshop prepares your employees with the proper knowledge of how to handle the challenges of responsible alcohol service. New color manual helps employees better visualize training concepts, while refreshed video provides specific training examples. EI-graded final exam offers proof of training for successful trainees. Includes everything you or your trainer need to conduct training a one-day workshop.©2007Manager/trainer materials include:
- Instructor's Guide
- Sample Server's Manual
- Server training video (DVD or VHS format)
- Pocket Guide
06990ISE03ENGE - Seminar Kit with DVD
06990VHP03ENGE - Seminar Kit with VHS
$269.95. AH&LA Members: $229.95 Reusable Participant Material includes:
- One Server's Manual (reusable)
- One Pocket Guide
- Exam
06695MSC03ENGE
$24.95. AH&LA Members: $20.95
Exam Packet (Refill) includes:
06993MSC03ENGE
$16.95. AH&LA Members: $13.95Participant Material includes:
- One Server's Manual (student keeps)
- Exam
06994MSC03ENGE
$20.95. AH&LA Members: $16.95 CARE® for Club ServersThis one-day Seminar/Workshop provides valuable information for bartenders and alcohol servers working in a private club environment. Prepare your employees with the proper knowledge of how to handle the challenges of responsible alcohol service to club members and guests. New color manual helps employees better visualize training concepts, while updated video provides club-specific training examples. The Educational Institute graded final exam offers proof of training for successful trainees.
©2007Manager/trainer materials include:
- Instructor's Guide
- Sample Server's Manual
- Server training video (DVD or VHS format)
- Sample Pocket Guide
06630ISE02EN©2007GE - Seminar Kit with DVD
06630VHP02ENGE - Seminar Kit with VHS$269.95. AH&LA Members: $229.95Reusable Participant Material includes:
- One Server's Manual (reusable)
- One Pocket Guide
- Exam
06635MSC02ENGE
$24.95. AH&LA Members: $20.95Exam Packet (Refill) includes:
06633MSC02ENGE
$16.95. AH&LA Members: $13.95Participant Material includes:
- One Server's Manual (student keeps)
- Exam
06634MSC02ENGE
$20.95. AH&LA Members: $16.95This one-day Seminar/Workshop provides valuable information for bartenders and alcohol servers working in a gaming environment. Prepare your employees with the proper knowledge of how to handle the challenges of responsible alcohol service. New color manual helps employees better visualize training concepts, while updated video provides gaming-specific training examples. EI-graded final exam offers proof of training for successful trainees.©2007Manager/trainer materials include:
- Instructor's Guide
- Sample Server's Manual
- Server training video (DVD or VHS format)
- Sample Pocket Guide
06670ISE03ENGE - Seminar Kit with DVD
06670VHP03ENGE Seminar Kit with VHS$269.95. AH&LA Members: $229.95Reusable Participant Material includes:
- One Server's Manual (reusable)
- One Pocket Guide
- Exam
06675MSC03ENGE
$24.95 AH&LA Members: $20.95Exam Packet (Refill) includes:
06673MSC03ENGE
$16.95. AH&LA Members: $13.95Participant Material includes:
- One Server's Manual (student keeps)
- Exam
06674MSC03ENGE
$20.95. AH&LA Members: $16.95 CARE® for Gaming Guest Contact StaffThis one-day Seminar/Workshop trains all employees in your casino-including dealers, security personnel, and valet parking attendants-to recognize and respond to guest situations involving alcohol, even if they are not directly involved with serving alcohol. Revisions include full-color manual with new learning activities and review questions, updated content, gaming-specific photos, and choice of new video training supplement, gaming-specific content.©2007Manager/trainer materials include:
- Instructor's Guide
- One Training Manual
- Supplemental video (DVD or VHS format)
- CARE® State Laws Supplement
Additional manuals and exams must be purchased separately.06650ISE03ENGE - Seminar Kit with DVD
06650VHP03ENGE - Seminar Kit with VHS$249.95. AH&LA Members: $209.95
06654MSC02ENGE
$16.95. AH&LA Members: $13.95 CARE® for Guest ContactCARE® for TrainersThe self-paced program enables those preparing to become a certified CARE® Trainer to study the CARE® Instructor’s Guide at a comfortable learning speed. Trainers take a proctored final exam graded by the Educational Institute. Successful candidates’ will be awarded a CARE® for Trainers certificate. If required by state mandate, the Educational Institute will provide proof of certification to the appropriate governmental agencies.
Call for pricing details.
For more information or for quantity discounts, call 800-344-3320 or 517-372-8800; or email Penny Keener at