Lansing, Michigan, December 2009 - The third edition of World of Resorts: From Development to Management, published by the American Hotel & Lodging Educational Institute (EI), reflects the many facets of the global resort industry. Written by Chuck Yim Gee, Dean Emeritus, University of Hawaii at Manoa, School of Travel Industry Management, this textbook explores the resort industry from concept and development to management and operations. In addition, readers will learn about types of resorts, resort history, facilities planning, personnel organization, front and back of the house management, resort marketing and sales, and the future of resorts.So many changes have taken place in the resort industry in the 20 years since the previous edition of this textbook was published that it could be considered a new book. Among the changes:
World of Resorts: From Development to Management, Third Edition is available from EI for $66.95 for AH&LA members and $96.95 for nonmembers. To order, call 800-752-4567 or 517-372-8800. Outside the U.S. and Canada, call 407-999-8100. Or visit http://www.ahlei.org.
About the American Hotel & Lodging Educational Institute
Established in 1953 as a nonprofit educational foundation of the American Hotel & Lodging Association, the Educational Institute’s mission is to continue being the preferred provider to the lodging industry, hospitality schools, and related hospitality industries by developing and providing quality resources to train, educate, and certify hospitality professionals worldwide.
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