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Introduce students to the exciting world of international hospitality with this extensively-revised textbook that explores key issues in global hotel development and management. Students will learn about new trends and developments that have changed the context of international hotel operations and management and explore international policies affecting travel, tourism, and hospitality development. All tables, exhibits, and statistics have been updated throughout the text to provide students with the most current information available.Topics include:
Includes exam scan sheet for students taking the course.Chuck Yim Gee, Dean Emeritus, University of Hawaii at Manoa, School of Travel Industry Management©2008, SoftboundISBN 978-0-86612-329-7
This title is distributed in the United States by Pearson Higher Education. For additional instructor information or to place an order, please visit Pearson's website.
To find your Pearson customer service representative, visit http://www.pearsonhighered.com/replocator/.
Chapter 1: Globalization, Tourism, and the Lodging Sector
Chapter 2: The Emergence of International Hotels
Chapter 3: Political Aspects of the International Travel, Tourism, and Lodging Industry
Chapter 4: Financing International Hotels
Chapter 5: The Decision to Go Global
Chapter 6: Developing an International Hotel Project
Chapter 7: International Hotel Contracts and Agreements
Chapter 8: Understanding Cultural Diversity
Chapter 9: Selection and Preparation of International Hotel Executives
Chapter 10: International Human Resource Management
Chapter 11: Special Considerations in Managing International Hotel Operations
Chapter 12: International Hotel Classifications and Standards
Chapter 13: International Hotel Sales and Marketing
Chapter 14: Global Competition and the FutureDownload
Course Description: This course provides the background every hospitality student will need in today's rapidly changing global marketplace. It introduces students to issues involved in planning, developing, marketing, and managing hotels in the international arena. It also gives students a solid foundation for understanding and managing cultural diversity in the workplace, and underscores the importance of protocol in international interactions.
Objectives: At the completion of this course, students should be able to:
Group Teaching Guidelines: This course has fourteen chapter sessions that can be combined or broken down to meet a variety of scheduling needs. Many class activities are included in the Instructor's Guide.
Evaluation: The student must complete a comprehensive final examination.
Learning Resource: International Hotel Management, Second Edition, by Chuck Yim Gee.
These files are available by chapter for most EI texts. If the book title is underlined, then PowerPoint files are available. Not all chapters have files however, but If the chapter title is underlined, simply click to download the file to your computer. The files are in PowerPoint 95 format, and can be used in both 95, 97 and 2000 versions of PowerPoint.
Chapter: 1 Globalization, Tourism, and the Lodging Sector
Chapter: 2 The Emergence of International Hotels
Chapter: 5 The Decision to Go Global
Chapter: 6 Developing an International Hotel Project
Chapter: 7 International Hotel Contracts and Agreements
Chapter: 8 Understanding Cultural Diversity
Chapter: 9 Selection and Preparation of International Hotel Executives
Chapter: 11 Special Considerations in Managing International Hotel Operations
Chapter: 12 International Hotel Classifications and Standards
Chapter: 13 International Hotel Sales and MarketingDownload
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