New topics in the 8th edition include new lodging types, effects of social media, management trends, and technology.
This textbook provides readers with a comprehensive introduction to the many entities that make up the hospitality industry, as well as an overview of today's hot issues, including ethical challenges and management concerns. Numerous examples, exhibits, and statistics give readers an up-to-date look at the dynamic hospitality field.
The eighth edition has been updated throughout to reflect new industry trends, management practices, and the effect of technology and social media on various aspects of hospitality. New topics include: boutique/lifestyle hotels, Airbnb, global distribution systems, event technology, emotional labor, and Internet advertising.
Please note:
Author: Rocco M. Angelo, CHA
©2017, 17 Chapters, Hardbound
ISBN 978-0-86612-509-3
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New topics in the 8th edition include new lodging types, effects of social media, management trends, and technology.
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