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      Shelly Weir

      Vice President, Domestic Sales

      Shelly Weir has been with the Educational Institute since July of 2011. As senior director of state relations & educational programs for the Educational Institute, she was responsible for the management of activities and programs related to the sales of EI products to state hospitality associations, secondary schools, and workforce development agencies. 

      As vice president of domestic sales, Weir oversees the domestic sales team responsible for all product sales to corporate hotel brands and management companies, academic school markets for both secondary and post-secondary, specialized markets (restaurants, casinos, spas, etc.), and state hotel associations partnered with AH&LA.  She also maintains direct supervision over EI's high school and workforce development initiatives.

      Weir holds a bachelor’s degree in international affairs from Florida State University, and is currently pursuing her MBA from Auburn University. She holds the Certified Guest Service Professional (CGSP®) designation from EI. She is a founding member of both the AH&LA Women in Lodging and Under 30 Gateway chapters in Florida, and is a member of the International Society of Hotel Association Executives (ISHAE).